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Tenjin

Tenjin is an attribution platform designed specifically for mobile applications. Its primary function is to track and attribute the sources of app installs and user actions within those apps.

Attribution platforms like Tenjin help app developers and marketers understand where their users are coming from, which marketing campaigns or channels are most effective in driving installs or engagements, and ultimately, which strategies yield the best return on investment (ROI).

Tenjin typically integrates with various advertising networks and analytics tools, allowing for comprehensive tracking of user behavior across different platforms and campaigns. This data is crucial for optimizing marketing strategies, allocating budgets effectively, and enhancing user acquisition and retention efforts.

Tenjin offers several key features and functionalities valuable for mobile app marketers and developers:

  • Attribution Tracking: Tenjin attributes app installs and user actions to specific advertising sources or campaigns. It tracks the user journey from the initial click on an ad to the installation and subsequent in-app events.
  • User Cohort Analysis: It allows the segmentation of users based on various criteria, enabling the analysis of user behavior, retention rates, and lifetime value (LTV) for different user groups.
  • Marketing Analytics: Tenjin provides detailed analytics and reports that offer insights into the performance of marketing campaigns. Marketers can measure the effectiveness of different ad networks and optimize their spending accordingly.
  • Cost Aggregation: It aggregates and organizes advertising costs from various sources, providing a comprehensive view of spending across different campaigns and platforms.
  • Data Integration: Tenjin integrates with numerous advertising networks, analytics platforms, and other tools, facilitating the consolidation of data from multiple sources for comprehensive analysis.

At Superfine, we offer an integrated solution that combines our robust platform with Tenjin's industry-leading attribution expertise. Experience the power of deep analysis tools, AI-driven marketing assistants, and streamlined campaign management all within the Superfine ecosystem. Our user-friendly interface merges seamlessly with Tenjin's attribution prowess, empowering you to conduct comprehensive data analysis, optimize strategies using AI assistants, and effortlessly oversee campaigns. This collaboration delivers an all-inclusive solution, equipping you with the necessary tools to excel in the ever-evolving landscape of mobile app marketing.

Ready to experience the power of Superfine and Tenjin's combined strengths? Become a valued Superfine customer today and unlock a world of possibilities. Simply reach out to us at support@superfine.org to kickstart your journey. Our dedicated support team will send you information about your Tenjin account and guide you every step of the way, ensuring you harness the full potential of our integrated platform. Let's collaborate and elevate your mobile app marketing strategies together!